Santadays.co.uk stores a cookie on the profile of each visitor. The cookie stores only two pieces of information:
(1) the original page URL that referred you to this site, and
(2) the date of that original referral.
No other information is stored, and no attempt to store personal data is made.
The reason for storing this information is so that we may accurately evaluate links from other sites. In doing this, we are able to assess the performance of links more accurately, especially in terms of which referrals lead to actual contact with us regarding our Lapland holidays.
This cookie data therefore translates into providing you with a better service within these pages.
(a) The data we gain allows us to include the latest and most accurate information on exactly what kinds of referrals lead to actions and not just raw traffic/visits.
(b) By using the data to improve the referrals we seek, we are able to concentrate our efforts on sites that produce quality referrals, rather than waste your time and our money on the price comparison sites.
(c) By spotting trends in which referrals seek specific types Lapland holidays, we are better able to provide a more targetted and efficient service.